Category: Blog

SFD 005: How to Make a Career as a Fashion Illustrator with Danielle Meder

June 05, 2017

In this episode I’m chatting with Danielle Meder who’s had a 10 year career as a professional fashion illustrator. She’s done live runway sketching at fashion weeks worldwide has a book called Draw Fashion now. Danielle shares how she broke past her fears of approaching people at events, how improving her appearance increased her success, […]

Lace Brushes & Swatches in Illustrator & Photoshop

June 01, 2017

You guys have been asking for a while…so I’m finally giving you some answers. Here’s exactly how to mock up lace in Illustrator (and a little bit of Photoshop – because even though I’m an AI junkie, there are a handful of times when PS is necessary.) Enjoy 🙂 How to Create Lace Trim How to […]

SFD 004: Freelancing Strategies for Fashion Designers with Marissa Borelli

May 29, 2017

Marissa ditched her volleyball career during her junior year at UCLA to enroll in Parsons – without the support of her parents. She turned her love for sports and fashion into a successful career as an activewear designer which she’s been doing for over 10 years, working with brands like Lululemon and Athleta. She also […]

Why A Tech Pack is Essential for Your Fashion Design Success

May 25, 2017

Unfortunately, my inbox is filled with emails like this way too often: And it doesn’t matter if you’re sourcing locally or overseas, the same problems come up. Which is exactly why I’ve created loads of resources to help you create your tech packs. Because I don’t want to see designers like you stuck in this […]

SFD 003: How to Ask for (and Get) a Promotion in Fashion with Brian McIntyre

May 22, 2017

Brian didn’t even discover that he had an interest in fashion until high school, and then he dove head first in. Four years later armed with a degree, he avoided design jobs due to his lack of proficiency in Adobe Illustrator. He finally got an opportunity he couldn’t pass up, so “lied” about his AI […]

SFD 002: Using Email to Successfully Pitch Freelance Clients with Melissa Mendez

May 15, 2017

After Melissa experienced what she thought was a heart attack while working in the corporate fashion world for over 10 years, she knew she needed to make a big life change. For over two years, she’s been working as a freelancer and running her own design agency. She uses her industry network and cold pitching […]


May 11, 2017

Designers use Illustrator for a lot of things they shouldn’t, and I won’t lie, I’m guilty of a few. Cropping photos? Why launch Photoshop when you can stay in AI and use a clipping mask? GUILTY! Laying out line sheets? This one’s debatable depending on how many pages you have, but InDesign is where you […]

SFD 001: How to Get Your First Job in the Fashion Industry with Bjorn Bengtsson

May 08, 2017

The Successful Fashion Designer Podcast: Breaking into the fashion industry is tough, but you can strategically get ahead. With 30+ years of experience, Bjorn shares exactly how to get an interview, what he looks for in new hires, and how you impress your next boss.